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Newsletters
Writing / Design / Photography / Editing
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The
Freelancer is the bimonthly newsletter of the
Editorial Freelancers Association (EFA), the oldest and largest national organization for
independent professionals practicing the full range of editorial disciplines.
Redesigned and reformatted the newsletter and instituted a
three-person editorial board responsible for production,
newsgathering, proofreading. |
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“As a graphic designer, Mary
is not only meticulous with
a keen eye for subtle detail
and composition but also a
master of InDesign and
related software. As
long-time newsletter editor
and designer for the
Editorial Freelancers
Association, Mary was
thorough, timely,
responsible, and dedicated.
I recommend her and her work
to anyone wholeheartedly.”
Editor and book designer,
formandsubstance.com
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Renews, a fund raising publication for
the nonprofit Thoroughbred Retirement Foundation (TRF), which
provides lifetime care for racehorses
no longer able to earn their keep on the track and might otherwise face
neglect, abuse, and slaughter. The newsletter generated an average
contribution of $81. |
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"Mary Ratcliffe produced a self-sustaining newsletter sent to contributors that generated
revenues of more than $46,000 per issue, with an average response
rate of six percent.
Under her stewardship, circulation quintupled to 7,500."
Treasurer, Thoroughbred
Retirement Foundation |
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W75BA,
the newsletter of the West 75th Street Block Association, is a pro bono project.
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“Mary is truly an amazing graphic designer.
Her design and layout for our bimonthly newsletters … makes us
look terrific! She translates our vision really well and uses
her skills to promote it!”
President, West 75th
Street
Block Association |
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Vitamin News
was published by Takeda Vitamin & Food USA, Inc., the U.S. subsidiary
of Takeda Chemical Industries,
Japan's largest pharmaceutical company, and distributed to
pharmaceutical and food processing companies worldwide.
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Volunteer
is distributed quarterly as a benefit for more than 950 volunteers at the The New York Public Library.
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Takeda in
Particular, a house organ which I inaugurated for Takeda
USA, was also distributed to Takeda Chemical Industries subsidiaries in
other countries |
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